The best resumes are tactical and inspirational

There are so many resources available on how to write a resume. But very few teach you how to move a reader to take action.

When I write resumes, I keep these 3 goals at the forefront of my mind:

- I want to guide the reader's eye across the page, so they stay engaged with my client's career story.

- I want to dig into the reader's mind and heart, so that my client becomes the most memorable candidate.

- I want to get the reader excited about responding back - with a phone call, an email, or a LinkedIn message.

The best resumes are tactical and inspirational. They highlight our highest achievements. And they make the reader covet those achievements for their own organization.

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